SEO report of loyaltymarketingtoday.com

Loyalty Marketing - Loyalty Marketing Today

loyaltymarketingtoday.com/

Error! The "meta description" is missing, the page has no summary description!


 Tasks

  • Avoid using deprecated HTML tags.
  • Try to make your site load faster.

 SEO

URL

Domain : loyaltymarketingtoday.com/

Character length : 26

Title
Loyalty Marketing - Loyalty Marketing Today
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

locale: en_US
type: website
title: Loyalty Marketing - Loyalty Marketing Today
description: LOYALTY MARKETING TODAY To build loyalty you must win prospects, re-engage lost customers and reinforce current relationships. Altair can help you do it all. There’s no customer more profitable than one who sticks with you – and loyalty programs are a proven way to keep customers coming back. In fact, they’ve revolutionized the way consumers …
url: http://loyaltymarketingtoday.com/
site_name: Loyalty Marketing Today

Dublin Core
Dublin Core is not used
Underscores in the URLs
Error! Hyphen (-) is a better solution than underscore (_) in the URLs
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://loyaltymarketingtoday.com/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/
  • /wp-includes/


 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Loyalty Marketing - Loyalty Marketing Today

Character length : 43

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 19%

Acceptable! The text / code ratio is between 15 and 25 percent.
Headings
H1H2H3H4H5H6
120000
Heading structure in the source code
  • <H1> 
  • <H2> RECENT ARTICLES
  • <H2> TAG CLOUD
Word cloud
  • customers14
  • altair11
  • data10
  • loyalty8
  • customer6
  • marketing6
  • reporting5
  • give4
  • campaign4
  • how4
  • help4
  • altair’s3
  • analytics3
  • retail3
  • time3
  • right3
  • tool3
  • prospects3
  • insight3
  • segment2
  • power2
  • results2
  • optimize2
  • behavior2
  • program2
  • consumer2
  • local2
  • success2
  • best2
  • into2
  • analytical2
  • successful2
  • process2
  • lasting2
  • analyze2
  • analysis2
  • response2
  • services2
  • want2
  • lost2
  • companies2
  • spend2
  • build2
  • today2
  • programs2
  • proven2
  • solutions2
  • all2
Keyword matrix
wordtitledescriptionsheading
customers
altair
data
loyalty
customer
marketing
Two Word cloud
  • can help3
  • you want2
  • help you2
  • with our2
  • give you2
  • lost customers2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 10 images on this web page.

Alternate attributes for the following 2 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
7.70
Flesch Reading Ease
53.70
Coleman Liau Index
12.00
Automated Readability Index (ARI)
6.80
Dale–Chall Readability
7.10
SMOG Index
10.80
Spache Readibility
5.00
Number of letters
3529
Number of words
682
Number of sentences
89
Average words per sentences
8
Number of syllables
1172
Syllables in words
1175
Average syllables in words
1.72
Number of words in first three syllables
154
Percentage of word / syllables
22.58
Words not in Dale-Chall easy-word list
292
Words not in Spache easy-word list
204

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible in only one version. The www version is redirected to the version without www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
6,340 ms
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
  • http://loyaltymarketingtoday.com/wp-includes/js/jquery/jquery.js?ver=1.10.2
  • http://loyaltymarketingtoday.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.2.1
  • http://loyaltymarketingtoday.com/wp-content/themes/coller/js/jquery.bxslider.min.js?ver=3.8.3
  • http://loyaltymarketingtoday.com/wp-includes/js/comment-reply.min.js?ver=3.8.3
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://loyaltymarketingtoday.com/wp-content/themes/coller/css/jquery.bxslider.css?ver=3.8.3
  • http://loyaltymarketingtoday.com/wp-content/themes/coller/style.css?ver=3.8.3
  • http://loyaltymarketingtoday.com/wp-content/sedlex/inline_styles/af360b0a0cb67a7e958272a2269faf0e.css?ver=20170523
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Website security

IP
192.186.209.197
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

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 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Order of Heading elements on mobile by position

  • H1 : , ( 130px from top )

 Typos

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